Are you looking for the Best Account-Based Direct Mail Software?
Account Based Direct Mail Software is one of the powerful tools that enable businesses to send targeted mailers to their potential and existing clients. It allows marketers to create personalized direct mail campaigns at scale and track their performance in real time.
This software helps marketers reach out to the right people with the right message, thereby increasing conversion rates and boosting ROI. It also helps marketers segment their target audiences and deliver relevant content that resonates with them.
With its ability to automate direct mail processes, It is easier for businesses to manage their marketing efforts more efficiently.
Read and check our direct Top 6 account-based direct mail software. You may automate, and personalize your direct mail campaigns with this powerful features such as segmentation, tracking, and analytics. Maximize ROI and reach more customers.
Choose the best account-based direct mail software for your business. Our comprehensive guide will help you choose the perfect solution for your needs. Get detailed information on vendors, user reviews, pricing plans, and more.
#1: Sendoso
Sendoso is a software tool that helps companies with their account-based direct mail campaigns. It provides users with detailed reporting about their campaigns’ performance and the ability to send gifts and notes without having to inventory or store them themselves. Additionally, Sendoso’s platform makes it easy to personalize messages and gifts for each recipient.
For example, you might choose to start a swag store for your company. This is a place where your employees and your fans can drop by to purchase items that feature your company logo. With the right direct mail software, you can choose who to email, once you’ve identified who is most likely to want to buy some of your store swag.
Top Sendoso Features
1. Sendoso Insights
What this is
Sendoso’s “Insights” feature is a reporting tool that gives users detailed information about the performance of their direct mail campaigns. It includes data on things like opens, clicks, and responses, as well as how many people received the mailer and how many actually opened it.
Why this matters
The Insights feature is important because it allows companies to track the performance of their direct mail campaigns and make changes accordingly. This data can be used to improve future campaigns by making them more targeted or efficient. Additionally, if a company is having trouble with its direct mail campaign, the Insights feature can help identify what is going wrong so that it can be fixed.
Our experience
We used the Insights feature to track the performance of our direct mail campaign. We found it to be very helpful in understanding what was working and what wasn’t. Additionally, we were able to use the data to make changes to our campaign so that it would be more successful in the future.
2. Sendoso Direct
What this is
Sendoso Direct is a feature that allows you to send gifts and notes without having to inventory or store them yourself. You can choose from a variety of vendors, including merchants like Amazon, and have the items shipped directly to your recipient.
Why this matters
This is useful for companies who want to do account-based marketing but don’t have the time or resources to manage their own inventory. It’s also helpful if you’re sending a lot of gifts and need them to be delivered quickly.
Our experience
We used Sendoso Direct to send a gift to a client who had just closed a big deal. We were able to choose from a variety of vendors and have the gift shipped directly to the client. The only difficulty we had was that we didn’t know which vendor to choose, but we were able to solve this by looking at reviews online.
3. Sendoso’s Account-Based Direct Mail Software
What this is
The software allows users to send direct mail to their contacts through the Sendoso platform. They can either use Sendoso’s inventory of gifts or bring their own (BYO) boxes.
Why this matters
This is a great way to show appreciation and build relationships with clients and prospects. It is also an efficient way to stay top-of-mind by delivering memorable and valuable gifts.
Our experience
We used this feature to send thank you notes/gifts for meetings and business, but sometimes we got busy and forgot. Sendoso made it so easy for us to send those thank yous in a timely manner. We loved the handwritten touch that came from this marketing service as well as the different levels of appreciation gifts.
Pros and cons of Sendoso
Pros
- Sendoso makes it easy to send personalized gifts and notes.
- Sendoso offers a wide variety of gift options.
- Sendoso is an efficient way to stay top-of-mind by delivering memorable and valuable gifts.
- The Sendoso platform is easy to use and navigate.
- Sendoso’s Insights feature is a great way to track the performance of direct mail campaigns.
Cons
- There is a bit of a learning curve when using Sendoso.
- The Sendoso platform can be confusing to use at times.
- Sendoso’s gift catalog can be limiting depending on what you’re trying to achieve.
Sendoso Pricing
$1,500/month for Sendoso. We think that this price is expensive compared to other options in the market for a tool that does Account-Based Direct Mail Software.
Conclusion
Sendoso ranks #1 on our list because it is the most comprehensive and easy-to-use account-based direct mail software tool. It provides users with detailed reporting, the ability to send gifts and notes without having to inventory or store them themselves, and makes it easy to personalize messages and gifts for each recipient.
Additionally, Sendoso’s platform makes it easy to manage your account-based direct mail campaigns so that you can stay top of mind with your clients and prospects.
#2: Reachdesk
Reachdesk is a software tool that helps you save time by automating the process of picking gifts, putting them into boxes, addressing labels on the boxes, and shipping them via the local post office.
This is all carried out by Reachdesk. The online Reachdesk platform works as it should. There is nothing that I dislike at the moment. It has been helping us automate a lot of work, rather than doing it manually which we have done before.
Top Reachdesk Features
1. Print & Send
What this is
The “Print & Send” feature is a simple way to print and ship your direct mail campaigns from Reachdesk. All you need is a PDF of your design, and Reachdesk will take care of the rest. They will print, stuff, stamp, and send your campaign for you.
Why this matters
This feature is important because it saves time and money on printing and shipping costs. With “Print & Send”, there is no need to hire outside help or use an expensive printing service. Plus, you can be sure that your campaign will be sent out on time and without any mistakes.
Our experience
We used the “Print & Send” feature for our most recent direct mail campaign. The process was very straightforward – we simply uploaded our design as a PDF file and entered the addresses of our recipients. Within a few days, our campaign was printed and shipped. We were very happy with the results and would definitely use this feature again.
2. Gifting
What this is
Reachdesk’s “Gifting” feature allows companies to send gifts to their customers and prospects. Gifts can be sent through the mail or electronically, and can be personalized with a message from the company.
Why this matters
The ability to send gifts to customers and prospects is a valuable tool for companies that want to build relationships with their customers and create loyalty. Our experience with Reachdesk’s “Gifting” feature has been positive overall, but we have encountered some difficulties when trying to personalize messages for our gifts.
In particular, we have found it difficult to balance being too formal and too informal in our messages. However, we have been able to work around this issue by working closely with the Reachdesk team to create custom messages that are both personal and professional.
Our experience
We’ve used Reachdesk’s “Gifting” feature to send gifts to our customers and prospects. Gifts can be sent through the mail or electronically, and can be personalized with a message from the company.
Overall, we’ve had a positive experience with this feature, but we have encountered some difficulties when trying to personalize messages for our gifts. In particular, we have found it difficult to find the balance between being too formal and too informal in our messages.
However, we have been able to work around this issue by working closely with the Reachdesk team to create custom messages that are both personal and professional.
3. Personalization
What this is
You can personalize each gift with a message, and even attach a business card or other items. You can also choose to have the recipient’s name printed on the gift.
Why this matters
This is important because it allows you to make each gift unique and special for the person receiving it. It also helps you build relationships with your customers by making them feel appreciated.
Our experience
We used this feature to send gifts to our customers and partners. We had some difficulty attaching business cards, but we were able to solve that by using Reachdesk’s customer service team. They were very helpful and responsive in solving our issue.
Pros and cons of Reachdesk
Pros
- Reachdesk is easy to use and automates the process of picking gifts, putting them into boxes, addressing labels on the boxes, and shipping them via the local post office.
- They will print, stuff, stamp, and send your campaign for you with their Print & Send feature.
- Companies are able to send gifts to customers and prospects which builds relationships and creates loyalty
- You can personalize each gift with a message
- Their customer service team is responsive in solving any issues that may arise.
Cons
- Some of the item options are pricey, so for small brands, it’s hard to build at scale.
- It took a lot more time to source and stock the branded inventory than we anticipated
- The shipping price (although I know they are being worked on) is still a bit high.
Reachdesk Pricing
$500 for Reachdesk. We think this is a fair price in the market for a tool that does Account-Based Direct Mail Software.
Conclusion
Compared to alternatives like PFL, Reachdesk is a bit more expensive. However, we believe that the extra cost is worth it for the automation and convenience that Reachdesk provides. Overall, we think Reachdesk is a great value and would recommend it to anyone looking for an account-based direct mail software tool.
#3: Alyce
Alyce is a software tool that helps companies send gifts to their customers and clients. It is unique because it offers the ability to send personalized gifts to multiple contacts at the same time, and also allows for sending of physical or e-gift cards.
Top Alyce Features
1. Reach Anywhere
What this is
Reach Anywhere is a feature that allows you to send gifts to anyone, anywhere in the world. All you need is their shipping address.
Why this matters
This is important because it allows companies to connect with prospects and customers no matter where they are located. It also makes it easy to send gifts for special occasions or holidays.
Our experience
We used this feature when we wanted to send a gift to a prospect who lived in another country. We had some difficulty finding the right gift, but eventually found one that was perfect for the occasion.
2. One-to-Many Campaigns
What this is
Alyce’s One-to-Many Campaigns feature allows users to send personalized gifts to multiple contacts at the same time. This is done by creating a campaign, adding contacts (manually or through integration with a CRM), and selecting a gift from the marketplace.
Why this matters
The ability to send personalized gifts to multiple contacts simultaneously is valuable for companies that want to build relationships with their customers or clients. It saves time and energy compared to sending each gift individually and allows for more customization of the gifts sent.
Our experience
We used this feature when we wanted to send gifts to multiple contacts at the same time. We found it easy to use and it saved us a lot of time compared to sending each gift individually. The only difficulty we had was that we could not find a way to delete a campaign once it was created, but we were able to work around this by deactivating the campaign.
3. Gift Cards
What this is
You can send a physical or e-gift card from Alyce to your prospect. The gift card is linked to the recipient’s email address, and they will receive an email notification when you send it. They can then choose to redeem the gift card online or in-store.
Why this matters
It allows you to personalize each gift for your prospect, and make sure that they are getting something that they will actually use. It also makes it easy for them to redeem the gift, so there is no need for you to keep track of what was sent where.
Our experience
We used this feature to send a $50 Amazon Gift Card
Pros and cons of Alyce
Pros
- Reach Anywhere allows you to send gifts to anyone, anywhere in the world.
- The One-to-Many Campaigns feature allows users to send personalized gifts to multiple contacts at the same time.
- The ability to send physical or e-gift cards from Alyce personalizes each gift for your prospect and makes it easy for them to redeem the gift card.
- Alyce integrates with Outreach and Salesforce, making it easy to use for companies that already use those tools.
- There is a huge list of gifts available in the marketplace, so you can find the perfect gift for any occasion or recipient.
Cons
- Some of the reporting is lacking a bit, but Alyce has added reporting improvement to their roadmap for 2024.
- You can’t bulk-create gifts in Alyce, so you have to add each prospect individually if you want to send them a gift.
- There is no way to delete a campaign once it’s created in Alyce, so you have to deactivate it instead.
Alyce Pricing
Alyce has a few different pricing options, depending on the features you need. Their most basic plan starts at $49/month, which is affordable in the market for a tool that does account-based direct mail software. They also have a free trial available.
Conclusion
Alyce offers a lot of features that the other two don’t, like the ability to send gifts to multiple contacts at the same time and send physical or e-gift cards.
Alyce ranks #3 on our list because it is a bit more expensive than some of the alternatives but offers unique features like being able to send personalized gifts to multiple contacts simultaneously.
#4: Printfection
Printfection is a software tool that allows you to manage your account-based direct mail campaign from one platform. You can use it to source, design, purchase, and store swag from one place.
Additionally, Printfection offers design services so you can have someone else design your swag for you. They also have an artificial intelligence (AI) powered tool called Alyce that helps you personalize gifts for your contacts and prospects.
Top Printfection Features
1. Shipping Costs
What this is
Shipping costs are the fees associated with shipping and handling. This feature allows you to see how much it will cost to ship an order before you finalize your purchase.
Why this matters
Shipping costs can be a significant expense for companies, so it’s important to know how much it will cost to ship an order before you commit to buying anything. This is the great part of this feature you to can compare shipping costs between different vendors and make the best decision for your company.
Our experience
We used this feature when we were looking at different vendors for our account-based direct mail software project. We were able to compare the shipping costs between different vendors and choose the one that was most cost-effective for our project.
2. The file upload and the ease of the product
What this is
The “file upload” refers to Printfection’s ability to easily upload a list of recipients, which is then used to generate individualized direct mail pieces. This feature is essential for companies that want to do account-based marketing, as it allows them to quickly and easily send out personalized direct mailings.
Why this matters
Account-based marketing relies heavily on personalization in order to be effective. By being able to quickly and easily upload a list of recipients, Printfection makes it easy for companies to personalize their direct mailings, which can lead to better results.
Our experience
We have found Printfection’s file upload feature to be extremely helpful in our work. We are often working with large lists of recipients, and this feature has made it easy for us to quickly and easily upload those lists. We have not had any difficulties using this feature, and it has been a great help in our work.
3. Design Services
What this is
Design Services is a feature that allows you to have Printfection design your swag for you. You simply tell them what kind of product you want, and they will design it and send you a mockup. If you like the mockup, they will produce the product for you. This service is free with any purchase over $500.
Why this matters
This feature is useful because it saves companies time and money by having someone else design their swag for them. It assures that the final product will be high quality since professionals designed it.
Our experience
We used this feature when we were ordering t-shirts for our company retreat. We told Printfection what kind of shirt we wanted and they sent us a mockup within 24 hours. We loved the design so we approved it and they produced the shirts for us. We were very happy with the final product.
Pros and cons of Printfection
Pros
- Quick response times to inquiries.
- Super quick turnaround times for rush items.
- Always available to jump on a call to discuss a project.
- Great selection of high-quality apparel items.
- Excellent customer service.
Cons
- Shipping costs can be expensive.
- Takes a long time to print and ship items.
- Some features are only available in the US.
Printfection Pricing
Printfection charges a flat rate of $5 per item, plus shipping and handling. For orders over 500 items, they offer a volume discount of 10%.
The pricing for Printfection is affordable in the market for a tool that does Account-Based Direct Mail Software. They have a free trial available, and you do not have to get a quote for pricing.
Conclusion
Printfection ranks #4 on our list because they are a software tool that allows you to manage your account-based direct mail campaign from one platform. You can use it to source, design, purchase, and store swag from one place. Additionally, Printfection offers design services so you can have someone else design your swag for you.
They also have an artificial intelligence (AI) powered tool called Alyce that helps you personalize gifts for your contacts and prospects.
#5: Kotis Design
Kotis Design is a one-stop shop for all your company’s swag needs. They have an easy-to-use online portal so it is simple to find the right product and track your previous orders. Kotis Design also offers a wide variety of products and services, so you’re sure to find what you’re looking for. And if you need any help, their customer service team is always available to assist you.
Top Kotis Design Features
1. One-stop shop!
What this is
Kotis Design has a wide variety of products and services to choose from, all in one place. You can order anything from apparel to bags to office supplies and have it all shipped directly to your door.
Why this matters
This is extremely helpful for companies who want to do account-based marketing, as it saves a lot of time and energy that would otherwise be spent driving around town or ordering from multiple different vendors. Having everything in one place also makes it easy to keep track of orders and budgets.
Our experience
We ordered several different items from Kotis Design, including t-shirts, mugs, and pens. The process was very straightforward and we received our order within a few days. We were especially happy with the quality of the products.
2. Design
What this is
Kotis Design’s “Design” feature is a design tool that allows users to create custom designs for their account-based direct mail campaigns. This tool includes a library of templates and clipart, and the ability to upload images and logos.
Why this matters
A company that wants to do account-based direct mail needs to be able to create custom designs for their campaign. This tool makes it easy to create those designs, without having to hire a designer or use complex design software.
Our experience
We used Kotis Design’s “Design” feature to create a custom design for our account-based direct mail campaign. We found the tool to be easy to use and it allowed us to create a professional-looking design without any prior design experience. The only difficulty we had was finding the right template for our needs, but Kotis Design’s customer service team was able to help us find the perfect template.
3. Online Portal
What this is
The online portal is a website where you can view all of Kotis Design’s products and services, as well as place orders and track your order history.
Why this matters
The online portal makes it easy to find the right product for your company’s needs and track your previous orders so you can reorder easily. It also makes it easy to contact Kotis Design with any questions or concerns you may have.
Our experience
We found the online portal to be very user-friendly and helpful in finding the right products for our company. We had no difficulty using the portal, and we were able to find everything we needed without any problems.
Pros and cons of Kotis Design
Pros
- One-stop shop for all your company’s swag needs.
- The easy-to-use online portal makes finding the right product and tracking your previous orders is simple.
- Wide variety of products and services to choose from.
- The customer service team is always available to assist you.
- Products are high quality.
Cons
- Can be more expensive than ordering from multiple different vendors.
- Not all products may be in stock at all times.
- Some products may require a minimum order quantity.
Kotis Design Pricing
$500-$5,000, depending on the project.
This price is considered expensive when compared to other options in the market for a tool that does Account-Based Direct Mail Software. Kotis Design does not have a free trial, but they do offer quotes for pricing upon request.
Conclusion
Kotis Design is significantly more expensive. However, they do offer a one-stop shop for all your company’s swag needs and their online portal makes it easy to find the right product. Additionally, Kotis Design offers a wide variety of products and services so you’re sure to find what you’re looking for. And if you need any help, their customer service team is always available to assist you.
Kotis Design ranks #5 on our list because they are a one-stop shop for all your company’s swag needs and its online portal makes it easy to find the right product. Additionally, Kotis Design offers a wide variety of products and services which makes them ideal for companies who want to do account-based marketing.
#6: Postal
Postal is a software tool that helps companies send account-based direct mail. What sets Postal apart from other tools in this space is the broad offering of products, the low overall cost of entry, and the shipping rates.
Top Postal Features
1. The Broad Offering of Products
What this is
The broad offering of products refers to the large selection of gifts, incentives, and rewards that Postal offers its customers. This is a key feature for companies that want to use account-based direct mail software because it allows them to choose from a wide range of options when selecting gifts for their clients.
Why this matters
This feature is important because it gives companies the flexibility to select gifts that are appropriate for their specific needs. For example, some companies may prefer to give branded items while others may prefer handcrafted items from small businesses.
Our experience
We have found this feature to be extremely helpful in choosing gifts for our clients. We love that we can browse through the hundreds of options available and narrow down our choices based on budget, style, or theme. One difficulty we did encounter was trying to figure out shipping rates for international orders but fortunately, the customer service team at Postal was very responsive and helped us solve the problem quickly.
2. The Low Overall Cost to Entry vs. Competitors in the Space
What this is
The low overall cost of entry means that Postal’s account-based direct mail software is more affordable than similar tools offered by competitors. This makes it a good choice for companies on a tight budget.
Why this matters
The low cost of entry means that more companies will be able to afford to use Postal’s account-based direct mail software, which will lead to more customers using the tool and being satisfied with it. In addition, the low cost may also attract new customers who were previously unaware of Postal’s existence.
Our experience
We found that the low overall cost was one of the main reasons we decided to switch from our previous provider to Postal. We were able to save a significant amount of money by using Postal, which allowed us to reinvest that money into other areas of our business.
3. Shipping Rates
The shipping rates seem a bit insane and need to be checked, but I am not sure if that is a factor in the global economy and inflation or if Postal is building in some margin on each shipment.
What this is
The Shipping Rates feature allows you to check the cost of shipping for different items. This can be useful when trying to determine whether or not an item is worth sending through the mail.
Why this matters
This feature matters because it can help you save money on shipping costs. If you know how much it will cost to ship an item, you can make sure that you are only spending what is necessary.
Our experience
We have used this feature to check the cost of shipping for different items. We found that it was helpful in determining whether or not an item was worth sending through the mail. However, we did find that the prices seemed a bit high and we were unsure if this was due to global economic conditions or if Postal was adding a margin onto each shipment.
Pros and cons of Postal
Pros
- The broad offering of products allows companies to choose from a wide range of options when selecting gifts for their clients.
- The low overall cost of entry means that Postal’s account-based direct mail software is more affordable than similar tools offered by competitors.
- Shipping rates are reasonable and allow you to save money on shipping costs.
- The tool is easy to use and makes it simple to send gifts at scale.
- Postal’s customer service team is attentive and responsive.
Cons
- The mobile version is rough and needs improvement.
- It can be difficult to figure out shipping rates for international orders.
- There is a lack of company-branded items.
Postal Pricing
$120/month per user.
$2,500/month for an enterprise plan.
Postal offers a free trial. You do not have to get a quote for pricing.
Conclusion
Compared to alternatives like Sendoso and Outreach, Postal is a more affordable option for companies looking to use account-based direct mail software. Additionally, the broad range of products offered by Postal makes it a good choice for companies that want to have a lot of options when choosing gifts for their clients.
Final Words
Did you find your match with our Top 6 Account-Based Direct Mail Software? A tool that allows companies to send personalized gifts, cards, and notes to their customers and clients. The gifts can be sent through the mail or electronically. It is up to the company’s preferences.
You can create and send targeted direct mail campaigns with top account-based direct mail software. It allows you to personalize messages and track response rates in real time. Achieve better success rates with our automated tools that save time and money.
You may choose from those Top 6 lists of Direct Mail tools that you think most suit your company. Stay updated with the latest trends and new releases in the industry by staying connected with us, through Twitter and LinkedIn. We are here to help you grow your business and stay ahead in the game.
