Making money online with your health expertise can be straightforward if you know where to start. There are several ways to share your knowledge and get paid, even without being a tech expert or influencer.
If you have the passion and skills, these are 10 unique ways to turn your health expertise into income online.
1. Affiliate Marketing in Health
In affiliate marketing, you partner with brands that offer health-related products or services, such as supplements, fitness equipment, or wellness programs.
When someone clicks on your unique referral link and makes a purchase, you get a percentage of that sale.
The beauty of affiliate marketing is that you don’t need to create or manage the products, you just promote them.
Here are some steps to get started:
- Choose a Niche: Focus on a specific area of health, such as nutrition, fitness, or mental health. This helps in targeting the right audience.
- Find Affiliate Programs: Look for health brands offering affiliate programs. Popular platforms include Amazon Associates, ShareASale, and ClickBank, and MyCPR NOW.
- Create Content: Write blog posts, reviews, or social media content that introduces the products to your audience. Always focus on providing value rather than just promoting products.
- Monitor Your Performance: Use tools like Google Analytics to track the performance of your affiliate links and optimize your strategy.
Types of Products You Can Promote
- Supplements: Protein powders, vitamins, or herbal supplements.
- Fitness Equipment: Resistance bands, yoga mats, or home gym setups.
- Wellness Apps: Meditation, fitness tracking, or meal planning apps.
2. Offer Online Courses
Let’s say you’re a certified nutritionist. You could create a course on “Healthy Meal Planning for Weight Loss.” People struggling with their diet would find this valuable, and you could charge anywhere from $50 to $200 per student.
Types of Courses You Can Create
- Fitness: Offer courses on beginner or advanced fitness routines.
- Nutrition: Teach people how to balance their diet, create meal plans, or manage food allergies.
- Mental Health: Help people manage stress, anxiety, or improve their overall mental well-being.
3. Sell Digital Products
Digital products are downloadable items that can be sold through your website or platforms like Etsy, Gumroad, or Shopify. As a health expert, you can create resources that solve common problems your audience faces.
For example, if you specialize in fitness, you might create a downloadable workout plan. If you’re a nutritionist, you could create meal-prepping guides or recipe eBooks.
A personal trainer could create a 12-week workout plan for people wanting to get fit at home. This digital product could be sold for $20-$50, and if you sell 500 copies, that’s up to $25,000 in revenue. There are countless examples of fitness influencers and nutritionists making a substantial income from eBooks and workout plans.
Steps to get started:
- Identify Your Audience’s Needs: Find out what problems your audience wants to solve. This could be anything from losing weight, building muscle, or managing stress.
- Create the Product: Use tools like Canva or Adobe InDesign to design your eBook, workout plan, or meal guide. Ensure it’s easy to follow and visually appealing.
- Choose a Platform: You can sell digital products on your own website or use platforms like Etsy, Gumroad, or Sellfy to reach a broader audience.
- Promote Your Products: Use your blog, social media, or email list to promote your products. Offer discounts or bundles to encourage sales.
4. Freelance Writing in Health
As a freelance health writer, you can create articles, research papers, blog posts, or even white papers for various clients.
Freelance health writers use their knowledge to create content on a variety of topics, including nutrition, fitness, mental health, or medical conditions. You can start by pitching article ideas to publications or applying for freelance gigs on platforms like Upwork, Fiverr, or ProBlogger. Writing can be done from anywhere, and you can work with clients all over the world.
Here are some steps to get started:
- Choose a Niche: Focus on a specific area like fitness, nutrition, or mental health. Specializing in one topic helps you build authority.
- Build a Portfolio: Write sample articles or start your own blog to showcase your expertise. This will help you attract potential clients.
- Find Clients: Search for writing gigs on platforms like Upwork, Fiverr, and ProBlogger. You can also reach out directly to health websites or publications with your ideas.
- Set Your Rates: Freelance health writers can charge per article, per word, or per project. Beginners might start at $0.10 per word, while experienced writers can charge significantly more.
Types of Freelance Health Writing
- Blog Posts: Write short, engaging articles on specific health topics.
- Research Articles: Provide in-depth, well-researched content on scientific health studies.
- White Papers: Produce comprehensive reports or guides for health companies or organizations.
- Health News: Cover the latest trends, breakthroughs, and developments in the health industry.
5. Create a YouTube Channel
YouTube allows creators to upload videos on virtually any topic. As a health expert, you can produce tutorials, workout videos, educational content, or wellness tips. Once your channel gains a following, YouTube offers several monetization options, including ads, affiliate links, and sponsorships.
Many fitness professionals have built successful YouTube channels, like Chloe Ting, who gained millions of subscribers by offering free home workout challenges. Her channel features a mix of workout routines, health tips, and motivational content, all of which generate income through ads, sponsorships, and affiliate deals​.
Steps to get started:
- Choose a Niche: Decide on a specific focus for your channel, such as home workouts, mental health advice, or healthy eating habits.
- Create Quality Content: Invest in a good camera, microphone, and editing software to ensure your videos are professional and engaging. Focus on creating high-quality, informative content that offers real value to your audience.
- Build an Audience: Promote your videos on social media, engage with viewers in the comments, and collaborate with other YouTubers in the health space to grow your subscriber base.
- Monetize Your Channel: Once you reach 1,000 subscribers and 4,000 watch hours, you can apply for the YouTube Partner Program to start earning ad revenue. You can also include affiliate links in your video descriptions or seek sponsorships from health-related brands.
Types of Content to Create
- Fitness Tutorials: Share workout routines or exercise tips.
- Nutrition Advice: Provide healthy meal ideas, dietary tips, or grocery shopping guides.
- Mental Health: Offer stress management techniques, mindfulness practices, or tips for mental well-being.
6. Run a Membership Site
As a health expert, you can create a community where members gain access to specialized content. This could include nutrition plans, workout routines, wellness guides, or even live group coaching sessions. By offering consistent value, you can keep members subscribed long-term.
A fitness coach could create a membership site offering monthly workout programs, live Q&A sessions, and personalized fitness coaching. Sites like FitnessBlender use a membership model to give subscribers access to more in-depth workout plans, exclusive content, and community support.
Steps to get started:
- Choose Your Content: Determine what kind of exclusive content you will offer. This could range from in-depth health articles, fitness programs, or personalized diet plans.
- Pick a Platform: You can use platforms like Mighty Networks, Circle.so, or Kajabi to host your membership site. These platforms allow you to manage memberships, handle payments, and create an interactive space for members to engage with your content.
- Set Pricing: Offer tiered membership plans with varying levels of access. For example, basic members might get access to monthly content, while premium members could receive personalized coaching.
- Promote Your Membership: Use your blog, social media, or email list to attract members. Highlight the value they will receive by joining your exclusive community.
Types of Membership Content You Can Offer
- Exclusive Health Articles: In-depth articles on specific health topics, such as managing chronic conditions or advanced nutrition strategies.
- Workout Programs: Monthly or weekly exercise routines tailored to different fitness levels.
- Nutrition Plans: Custom meal plans for members based on their dietary preferences or health goals.
- Live Webinars: Host live coaching sessions, Q&As, or wellness workshops for members.
7. Telehealth Consulting
As a telehealth consultant, you use online platforms to provide health services remotely. You can offer consultations via Zoom, Skype, or specialized telehealth platforms like Doxy.me, Healthie, or SimplePractice.
A licensed nutritionist could offer online consultations to clients who want to improve their eating habits or manage chronic conditions. For example, platforms like SimplePractice allow dietitians and wellness coaches to offer one-on-one consultations while keeping client records securely stored​.
Types of Services You Can Offer
- General Health Consultations: Provide advice on overall wellness, lifestyle changes, or chronic disease management.
- Nutrition and Diet Planning: Offer personalized diet plans and nutrition advice.
- Fitness Coaching: Guide clients through fitness programs and help them meet their health goals.
- Mental Health Support: Offer counseling or therapy sessions for mental wellness and stress management.
8. Sell Physical Products
Selling physical products can be done in two ways: creating your own products or selling existing products through drop-shipping or partnerships with manufacturers. You can either sell them on your own website or use e-commerce platforms like Amazon, Etsy, or Shopify. Your health expertise will help you stand out by offering well-vetted, high-quality products that cater to your audience’s specific needs.
A wellness expert might sell their own line of clean beauty products, such as magnesium creams or herbal supplements, through an e-commerce platform. A great example is Magnesium Body Creams sold by health professionals who specialize in natural remedies, offering their expertise to create products that meet specific health needs.
Types of Products You Can Sell
- Supplements: Vitamins, protein powders, or herbal remedies.
- Fitness Equipment: Resistance bands, yoga mats, or dumbbells.
- Health Gadgets: Products like smart scales or fitness trackers.
- Clean Beauty Products: Natural skincare or organic body care items.
9. Host Webinars and Workshops
Webinars and workshops allow you to teach, coach, or provide consultations in real time. These sessions can be one-off events or part of a series, and attendees typically pay to join. Hosting a webinar is a great way to offer value to your audience while marketing your other products or services, such as eBooks, online courses, or memberships.
A personal trainer might host a workshop on “Creating the Perfect Home Workout Routine” and charge participants $50 to attend. After the session, they could promote a 12-week workout plan or private coaching sessions for additional revenue.
10. Public Speaking or Hosting Podcasts
Public speaking involves delivering presentations or speeches at health-related conferences, webinars, or community events. Similarly, podcasts allow you to share valuable insights and interviews in audio format, making it easier for listeners to consume content on the go. Both options provide opportunities for sponsorships, advertising, and promoting your own offerings, such as eBooks, courses, or consultations.
For example, a mental health expert could host a podcast that offers tips on managing anxiety or interviews with other wellness professionals. Sponsorships from health-related brands can provide additional revenue while promoting services like online courses or consultations during the podcast creates more income opportunities. Joe Rogan’s podcast is a well-known example of how podcasting can be turned into a lucrative platform.
FAQs
Last Words
Making money online with your health expertise offers diverse opportunities, from affiliate marketing and online courses to selling digital products and offering telehealth consultations. Each approach gives you the flexibility to choose what aligns with your skills and interests.
